1166126--4/1/2008--J_C_PENNEY_CO

related topics

{condition, economic, financial}

{customer, product, revenue}

{competitive, industry, competition}

{system, service, information}

{personnel, key, retain}

{acquisition, growth, future}

{product, market, service}

The retail industry is highly competitive, which could adversely impact the Company s sales and profitability. The Company s growth and profitability depend on the level of consumer confidence and spending. The Company s sales and operating results depend on customer preferences and fashion trends. The Company s profitability depends on its ability to source merchandise and deliver it to the Company s customers in a timely and cost-effective manner. The Company s business is seasonal. The failure to successfully execute the Company s new store growth strategy could adversely impact its future growth and profitability. The failure to attract, retain and motivate the Company s associates, including associates in key positions, could have an adverse impact on the Company s results of operations. The Company s operations are dependent on information technology systems; disruptions in those systems could have an adverse impact on the Company s results of operations.

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1166126--4/1/2008--J_C_PENNEY_CO_INC