949870--3/15/2006--BOSTON_BEER_CO

related topics

{cost, regulation, environmental}

{financial, litigation, operation}

{customer, product, revenue}

{cost, operation, labor}

{regulation, change, law}

{stock, price, operating}

{acquisition, growth, future}

{operation, natural, condition}

There Is No Assurance of Continued Growth. The Unpredictability and Fluctuation of the Company s Quarterly Results May Adversely Affect The Trading Price of Its Common Stock. The Company s Advertising and Promotional Investments May Not be Effective The Company s Dependence on Contract Brewers Could Harm Its Business. However, the Alternative of Owning 100% of Its Production Facilities has High Capital Costs, creates a Larger Fixed Cost Burden on the Company s Business, and has Greater Uncertainty as to Operating Costs, all of which Could Have A Material Adverse Effect on the Company s Operations or Financial Results. The Company Is Dependent on Its Distributors. The Company is Dependent on Key Suppliers, Including Foreign Sources; Its Dependence on Foreign Sources Creates Foreign Currency Exposure for the Company; The Company s Use of Natural Ingredients Creates Weather and Crop Reliability Exposure for the Company. An Increase in Packaging Costs Could Harm the Company s Business. An Increase in Energy Costs Could Harm the Company s Business. The Company s Operations are Subject to Certain Operating Hazards. The Company is Subject to Existing and Potential Additional Regulation and Taxation, which Can Impose Burdens on Its Operations and Narrow the Markets for Its Products. Changes in Public Attitudes and Consumer Tastes Could Harm the Company s Business. The Company Is Involved in Various Litigation Matters Which, If Not Resolved in Its Favor, Could Harm the Company s Business. There Is No Guarantee that Other Potential Litigation Could Develop that Could Harm the Company s Business.

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949870--3/15/2006--BOSTON_BEER_CO_INC